The big picture: Yelp is the new battleground for political warfare

With the press of a button, users can remotely post reviews of businesses or rate them with low star counts when they are embroiled in media controversies. The Red Hen in Lexington, VA is the most recent victim of this behavior, receiving 15,000 false reviews after the restaurant asked White House Press Secretary Sarah Sanders to leave the restaurant.

Why it matters: When these illegitimate postings take over, they have a real impact on businesses. Meanwhile, the regulation of reviews falls on the shoulders of companies like Yelp, which have been criticized for not doing enough to banish fake posts from their sites.

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